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Customer Engagement Solutions for the Customer-Centered Economy

Totango

Today, you need to understand what is going on behind your customer’s doors. You need to employ customer engagement solutions that let you know how your product is being consumed on a day-to-day basis. Put simply, customer obsession is a way to center and align your business around your customers.

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The User Adoption Metrics That Matter for Your Customer Success Team

Totango

Adoption is about more than just usage; it’s about helping your customer get the most out of your services. It follows then, that your adoption metrics should reflect this deeper goal and generate insight into customer engagement. Is the Customer Enjoying a Positive and Trusted Relationship with Your Company?

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7 Customer Success Team Goals for Your Enterprise in 2019-2020

Totango

The Top Customer Success Team Goals. Every phase of the customer journey can potentially generate results. With an emphasis on nurturing lifetime customer value , those results are measured in terms of usage rates, customer engagement , customer satisfaction, and customer trust.

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6 Customer Onboarding Strategies Your Success Team Must Implement

Totango

Before you embark on onboarding customers, define the goals and expectations that will mean success. Once you know what you’re aiming for, make success measurable by setting up key performance indicators (KPIs). 5: Measure Your Results. When you reach the end of the onboarding period, look back and measure your results.

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How to Calculate Your Customer Renewal Rate

Totango

As such, being able to accurately calculate your renewal rate gives you insight into your customer success team’s performance. Customer expectations are higher than ever, and if you can’t deliver lifetime customer value, then a relationship you’ve worked hard to build may just end in churn. Prioritize At-Risk Renewals.

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What are the Benefits of Customer-Centricity?

Totango

For example, monitoring metrics known to have a direct impact on customer business success—think license utilization, feature adoption, and more—helps you implement proactive customer engagements. Whatever the scenario, customer success depends on optimizing the customer journey and nurturing them every step of the way.