Understand And Deliver The Value Your B2B Customers Want
Second to None
MARCH 21, 2018
According to reports generated by Heinz Marketing and SnapApp , 41 percent of corporate buyers or purchase influencers comes from the under-40 crowd. In fact, the Heinz Marketing and SnapApp study indicated that only 9 percent of millennial B2B buyers surveyed said they connect with vendors before doing their own intelligence gathering.
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