Kayako

JANUARY 24, 2018

I’d purchased flights through a popular comparison site only to find double charges in my bank account. Did the comparison site or airline double book me? We predict it’s the technology they choose that will reflect how close they want to get to their customers. This is how we see the breakdown happening.

Customer Centricity 83

Customer Centricity 2018 Customer Service Customers 83

ReviewTrackers

JANUARY 18, 2018

When choosing where to open a checking account, 63 percent of Millennials and 54 percent of Boomers cite personal experience, reviews or recommendations as being the most influential factors. What they are overlooking are review sites such as Yelp, mobile app stores, and social media review pages. Harnessing online reviews.

Banking 17

Banking Financial Insurance Brands 17

Kerry Bodine

JANUARY 27, 2018

Read this post to understand how you should incorporate internal mapping exercises into your larger journey mapping initiatives. Number 9: How “T-Rex Arms” Help Uncover Rich Customer Insights. Number 7: How To Choose A Persona For Your Journey Map. Http://kerrybodine.com/how-to-choose-a-persona-for-your-journey-map/.

2017 0

2017 Customer Journey Mapping Customer Experience Workshop 0