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Pay with points: unlocking loyalty program value

Currency Alliance

It also implies that the customer can do this quite easily and freely, across a large proportion of a brand’s inventory, in its primary commerce channels. Pay with points is trending upward in loyalty marketing for three main reasons.

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Supermarkets: How to Build a Winning Loyalty Program

Currency Alliance

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

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Mastering customer acquisition: 10 proven strategies

BirdEye

Customer acquisition metrics 7 popular customer acquisition channels for businesses Case study: Customer acquisition strategy example of Complete Care FAQs about customer acquisition Boost customer acquisition rates with Birdeye What is customer acquisition? Create entertaining videos to reach these audiences.

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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

While travel and retail brands have made a lot of progress in the last 24 months, the bulk of innovation has come from other consumer sectors – including media businesses, entertainment, and telecoms providers, which in recent years appeared to regard loyalty as a lost cause. Hybrid points programs.