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5 Top Customer Service Articles of the Week 5-30-2022

ShepHyken

Each week I read many customer service and customer experience articles from various resources. This is Where Rewards Programs Lose Most of Their Members by Jenn McMillen. Yet 44% of companies say they’re more keenly focused on customer acquisition and just 16% on retention.

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Omnichannel Marketing  

Optimove

Assign priorities to channels and devices: Identify the channels that will bring in the most customers and prioritize. Enhance customer support: Avoid losing customers due to poor customer service. Measure data/performance: Utilize KPIs to track customer data.