Experience Investigators by 360Connext
FEBRUARY 9, 2018
Mixed message can make their way into signage, marketing materials, online experiences, and countless other touchpoints within every customer journey. It’s also a great way to bring different departments together and find creative ways to close gaps in communications, processes, and the overall experience.
Lumoa
JULY 17, 2023
It allows you to track all your website pages and detect any potential technical issues that could negatively impact website performance or user experience. The leading beauty giant offers a seamless omnichannel experience connecting customers’ online purchases with in-store visits.
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CSM Magazine
JUNE 14, 2023
Consider featuring user-experience stations where customers can try out products, such as tents, sleeping pads, or backpacks. This allows them to get hands-on experience with the equipment, which can be vital in making their decisions. In-store events can also be a great way to deliver memorable experiences.
Experience Investigators by 360Connext
MAY 19, 2015
I attended a workshop from a large organization well known for journey mapping. They sign a contract and cross their fingers, but if the goal of the map is to better understand customers in reality, software forces them into a prepared model that may or may not fit. Software isn’t the answer, but it can be part of the solution.
Thunderhead
OCTOBER 19, 2018
One CEO of the top five spoke recently of ‘end-to end’ online retailing of new and used cars – from research to purchase and finance, plus delivery and signatures: “It’s about making effortless journeys for customers, not complex processes”. It was thought-provoking; Jamie’s visual would not be out of place at a customer experience workshop.
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