How to Identify Weaknesses in Your Customer Journey Map
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JANUARY 12, 2020
In CustomerThink’s recent study of 200+ CX initiatives, 74% agreed: “By 2020, customer experience will overtake price and product as the key brand differentiator.”. According to Forrester Research , “CX leaders outperformed CX laggards on both stock price growth and total returns.” And for good reason. That’s not as easy as it seems.
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