2002 Brands Customer Centricity Customer Focused 
Beyond Philosophy
JANUARY 16, 2018
A recent article on corporate customer-centricity by a prominent market research firm made the case for this type of culture as “the most effective way to meet customers’ changing needs.” The author had several suggestions for building customer-centricity. Michael Lowenstein, Ph.D.,
Gainsight
MARCH 1, 2024
Maranda (VandenBroek) Dziekonski Chief Customer Officer, Swiftly Years in CS: I have been in a customer-facing position for over 20 years now. I managed my first portfolio of accounts starting in 2002, so if I am doing my math correctly … a lot of years. What’s changed: What hasn’t changed?
C3Centricity
APRIL 17, 2018
He spoke about the differences between customer focus and customer centricity and the often times confusion between the two terms. That is why I tend to speak about customer first rather than customer centricity these days. What a Customer First Strategy is not. ” I don’t agree!
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