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Customer Experience Is… What, Exactly?

Experience Investigators by 360Connext

Yes, it’s the actual experience you have as a customer with a particular brand or organization. But the definition of a “good” customer experience is based on how you feel after that experience. And that’s why Customer Experience Investigation™ is important if you are a business leader.

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How Brazilian Fashion Retailer Passarela Uses Data for Better CX

Oracle

I am responsible for ecommerce as well as marketing and branding of all the physical stores. Tell us a little about Passarela and the great things you’re doing in customer experience. Since 2011, the company has been investing in technology and processes to provide the best commerce experience to its clients.

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Relationship vs Transactional Surveys for Measuring the Customer Experience

delighted

You’ve done the hard work and earned your customer’s attention, but do you know how loyal they are to your brand or how engaged they are in your business? These metrics help you work out where you can improve your customer experience to boost engagement and increase sales from potential and existing customers.

article thumbnail

Relationship vs Transactional Surveys for Measuring the Customer Experience

delighted

You’ve done the hard work and earned your customer’s attention, but do you know how loyal they are to your brand or how engaged they are in your business? These metrics help you work out where you can improve your customer experience to boost engagement and increase sales from potential and existing customers.