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Customer Experience Is… What, Exactly?

Experience Investigators by 360Connext

Yes, it’s the actual experience you have as a customer with a particular brand or organization. But the definition of a “good” customer experience is based on how you feel after that experience. And that’s why Customer Experience Investigation™ is important if you are a business leader.

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How Brazilian Fashion Retailer Passarela Uses Data for Better CX

Oracle

I am responsible for ecommerce as well as marketing and branding of all the physical stores. Tell us a little about Passarela and the great things you’re doing in customer experience. Since 2011, the company has been investing in technology and processes to provide the best commerce experience to its clients.

Fashion 50
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Live Chat for Higher Education – The Ultimate 101 Guide

Comm100

When students are more comfortable with online interactions than in-person ones, bringing higher ed live chat to colleges and universities is the only way to meet students on their terms. 90% of consumers say that when they interact with a brand online, they expect an immediate response.

2009 86
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Brand Move Roundup – July 27, 2020

C Space

The Brand Move Roundup – July 27, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Four months ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis. EDT with 4.48

2020 52
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Relationship vs Transactional Surveys for Measuring the Customer Experience

delighted

You’ve done the hard work and earned your customer’s attention, but do you know how loyal they are to your brand or how engaged they are in your business? Sent on a regular schedule, NPS surveys generate a metric you can monitor over time to ensure your company is delivering a continually improving customer experience.

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Relationship vs Transactional Surveys for Measuring the Customer Experience

delighted

You’ve done the hard work and earned your customer’s attention, but do you know how loyal they are to your brand or how engaged they are in your business? Sent on a regular schedule, NPS surveys generate a metric you can monitor over time to ensure your company is delivering a continually improving customer experience.