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POV: Where Is The New Growth For Restaurants? Your 6-Step Strategy

Strativity

This article was written by James Lanyon, EVP, Strategy & Innovation ( james.lanyon@materialplus.io ) , and Sean Eidson, VP, Strategy & Innovation ( sean.eidson@materialplus.io ) at Material. Material works with some of the largest and most innovative restaurant brands. But the market was peaking. Here’s why it’s ending.”

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How to Build Brand Loyalty by Improving the Customer Experience

ProProfs Chat

To get things into perspective- according to a recent report, in 2019, an estimated 2.95 While e-commerce sales might be going through the roof, it still showcases its own set of limitations. In 2019, sales from retail establishments amounted to 5.46 Strategy 6: Be Innovative With Loyalty Programs.

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Where is the new growth for restaurants?

Strativity

Material works with some of the largest and most innovative restaurant brands. The single most impactful miscalculation was to assume that the 2023 post-COVID economy would enable them to resume “business as usual” or at least to get close to pre-2019 operations. But the market was peaking. Here’s why it’s ending.”

2022 52
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Top 6 Loyalty Trends for 2020: digital transformation for an open future

Currency Alliance

Loyalty marketing, however, has been restrained (or, arguably, sheltered) by monolithic tech, and probably a lack of interest, as other, sexier marketing innovations stole center-stage. Nonetheless, the legacy loyalty points bank kept them from innovating more quickly. Brands reward more touchpoints to grow emotional loyalty.

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