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Staying Ahead of the Curve: Optimove’s 2024 Marketing Trends & Predictions

Optimove

Enhance your customer segmentation with our advanced guide Download Now Informed by our work with thousands of marketing experts representing 1,200+ brands and exclusive insights from our surveys of more than 2,000 consumers, here are the pivotal latest marketing trends we see shaping the landscape in 2024.

2024 119
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The Complete Retail Customer Experience Guide

InMoment XI

It encompasses the in-store experience just as much as it does the online experience. In order to master the retail customer experience, you first need to understand the whats, the whys, and the hows. What is the Retail Customer Experience? Personalization creates a more engaging and relevant experience for users.

Retail 260
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Top 5 Customer Experience Predictions For 2021

Kustomer

It’s no secret that AI is transforming the way businesses interact with their customers. Microsoft predicts that by 2025 as many as 95% of customer interactions will be through AI. Here’s a closer look at how both technologies can automate business functions and boost CX: Chatbots. billion by 2024. billion in 2019 to $9.4

2021 140
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Digital Experience: Meeting Customer Expectations

InMoment XI

And for as long as there have been customers, businesses have had to prioritize creating a positive customer experience. The customer experience—how buyers feel about their collective interactions with a brand—defines and motivates customer action. Why is Digital Customer Experience Important? Let’s get into the details.

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Top 5 Customer Experience Predictions For 2021

Kustomer

It’s no secret that AI is transforming the way businesses interact with their customers. Microsoft predicts that by 2025 as many as 95% of customer interactions will be through AI. Here’s a closer look at how both technologies can automate business functions and boost CX: Chatbots. billion by 2024. billion in 2019 to $9.4

2021 52