B2C Customer Service Training Loyalty Programs Sales 
ShepHyken
APRIL 28, 2024
For context, these are the customers who continue to buy from you over and over again, and should account for the majority of your total sales. My Comment: I’ve been studying how different brands are creating successful loyalty programs. My Comment: Let’s move away from loyalty programs but stay with trends.
ShepHyken
APRIL 14, 2024
Here’s a great line from the article: “Every additional penny that is asked of a customer should be put through a rigorous test.” It also includes a short list of what to consider when protecting customer loyalty. Loyalty Programs Should Encourage Competition. Over 90% of businesses today offer a loyalty program.
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ShepHyken
JUNE 7, 2021
I love the formula: Customer-Centric Mindset + Happy Employees = Company Success. Put another way, before you can have an amazing customer experience, you must start with an employee experience. The Untapped Potential of B2B Customer Loyalty Programs by John Rolston and Jon Glick. Absolutely!
ShepHyken
FEBRUARY 4, 2024
Bad Customer Service Puts $3.7 Trillion in Sales Annually at Risk by Bruce Gil (Quartz) Bad customer experiences could cost organizations around the world $3.7 In short, if you provide bad service, be prepared to lose sales/money. My Comment: Most loyalty programs are marketing programs.
ShepHyken
SEPTEMBER 10, 2023
For some small brands, a viral moment can be game-changing for putting their brand on the map, and for larger retailers, it can draw attention to a new product line to significantly boost sales. In the last couple of years, there has been a radical shift in this with brands foraying into loyalty with full force. Here’s how.
ShepHyken
APRIL 20, 2020
Loyalty programs boost businesses’ ability to keep customers by Jill Young Miller. Louis) In business, simple loyalty programs can strongly increase customer retention, Washington University in St. 7 Ways to Add More Value to Your Loyalty Program by Emily Rudin. Washington University in St.
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