BirdEye

DECEMBER 26, 2023

Every business owner wants to expand and invest in newer markets. But this can change if your business actively measures brand salience and takes steps to improve it. By monitoring customer signals and feedback, you can know your standing in the market and try to become the #1 choice against all odds.

Brands 104

Brands Social Media Competitive Advantage Measurement 104

BirdEye

SEPTEMBER 6, 2023

Knowing your customer is your business’s first and best competitive advantage. And that information comes from various sources, especially market research surveys, marketing surveys, and other customer surveys. Table of contents What is a market survey? Why do businesses conduct market research surveys?

Marketing 57

Marketing NPS Advertising Brands 57

BirdEye

OCTOBER 5, 2023

Brand perception is customers’ cumulative impression of your company based on every interaction and experience they’ve had. Brand perception refers to how consumers view, think, and feel about a company and its offerings. The purpose of brand perception is to understand how target consumers view and relate to a brand.

Measurement 62

Measurement Brands Social Media Net Promoter Score 62

ProProfs Chat

JULY 30, 2021

There are different ways to create a brand perception that can boost image and enhance your organizational growth. Let’s understand the different types of brand perception in the next section. Read more: Why Customer Service is Your New Marketing Strategy? Different Types of Brand Perception. Image Source: Post Planner.

Brands 111

Brands Net Promoter Score Social Media E Commerce 111

Magellan Solutions

JULY 11, 2023

They can gain advantages that enable them to provide excellent service. Flexibility and Scalabilty SMEs need assistance to address evolving market dynamics and customer behavior. Understanding the brand’s purpose ensures the BPO can represent the company well. SMEs must adopt customer experience outsourcing strategies.

Customer Experience 75

Customer Experience Net Promoter Score E-support Customer Satisfaction 75

AskNicely

OCTOBER 10, 2018

Understanding your target market is key to any brand. One of the pillars to building marketing personas is to interview your customers to understand the moments that mattered in their journey. Brands that use feedback to understand their customers are better able to communicate brand value. Why not ask them?

Feedback 60

Feedback Brands Net Promoter Score Competitive Advantage 60

CustomerSuccessBox

NOVEMBER 24, 2021

You, now, understand that proving value should be a priority. Retaining customers Improving your brand’s reputation Customer Advocacy Competitive advantage Converting potential customers into real customers. These reasons give a glimpse of why creating and proving customer value is extremely important.

ROI 52

ROI Poor Customer Service Social Media Net Promoter Score 52