Customer Base Customer Insights Hospitality Rewards Programs 
Currency Alliance
JUNE 16, 2020
In any case, I think the vast majority of practitioners will be as excited as I am, to think what this wave of innovation means for consumers: more brands finding cleverer, more meaningful ways to create compelling customer value. This demonstrates how relatively modest investments can help you tap into a much wider customer base.
Currency Alliance
FEBRUARY 26, 2019
The future represents much more collaboration among brands to serve common customers more effectively. An example of effective alignment of strategy with tactics include Australia’s Coles Supermarket chain and its flybuys reward program. altering customer behaviour to support corporate objectives, without upsetting people.
SuiteCX
JANUARY 19, 2015
Key Learning: Bringing in partners is a good way to shore up limited resources during a major implementaDon.
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