Remove Customer Base Remove Customer Journey Mapping Remove Customer Success Remove Return on Investment
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Four steps to build a digital customer success strategy from scratch

ChurnZero

In business, particularly among customer success professionals, it conjures up one key question: how can we do more with less? In my view, an effective digital customer success strategy has four key steps involving: Customer data Customer segmentation Automation A customer journey map 1.

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The Customer Success Maturity Model Part 3: “Transform” Capabilities (Optimizing CS)

Education Services Group

In the third installment of our three-part series on the ESG Customer Success Maturity Model, I’ll share the characteristics it takes to Transform your CS organization into a proactive, predictive powerhouse (look at that alliteration!) of customer happiness and retention. The ESG Customer Success Maturity Model is not linear.

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Customer Success in SaaS: A Complete Guide & Best Practices

Totango

Customer success in SaaS differs from CS in other industries. The software service industry presents unique challenges for customer success management while also creating unique opportunities that call for specific strategies. Read on to learn the keys to effective customer success for SaaS clients.

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Churn Reasons: You’re Not Digging Deep Enough

ChurnZero

Disappointed, but oddly satisfied, I hung up the phone from a call with a recently-churned customer. I wasn’t satisfied that we lost a customer, but I was now armed with valuable new information that would lead to a breakthrough in our sales model. What advice would you give us to help serve our customers better in the future?

ROI 52
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How to Optimize Customer Journey Stages to Deliver Consistent Value

Totango

Creating how-to videos and webinars which answer customers’ most frequent questions and showcase how to use new features. Segmenting adoption engagement with different types of customers and individual customers based on their usage patterns and needs. Make Each of Your Customer Journey Stages Count.

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46 Customer Experience Pros Share the Biggest Mistakes Companies Make in Evaluating and Purchasing Customer Experience Software

Bold360

When evaluating customer experience, you need to have a process where you’re consistently contacting recent customers to learn about the specifics of their experience in order rectify a negative experience or enhance a positive one. Treat your customers like people, not data. Oren Greenberg. kurve_digital.