Customer Base Omnichannel Return on Investment Rewards Programs 
BirdEye
MARCH 10, 2022
The lifetime value of referred customers is 16% higher than customers acquired through any other means. Offering a reward increases referral likelihood, but the size of the reward does not matter. “A Penny for Your Thoughts: Referral Reward Programs and Referral Likelihood.”). Constant Contact ).
delighted
DECEMBER 10, 2019
Although investing heavily in customer experience can be quantified with traditional return on investment (ROI) measurements, measuring the true impact of CX resource allocation requires a new paradigm: return on experience (ROX). Rewards programs with strong NPS incite customers to spend 2.2x
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