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Understanding the B2B Customer Journey and How It Differs from B2C

Totango

B2C customer journey to see what’s the same and what’s different. We’ll cover the basics of: Customer journey mapping. How journeys differ for B2B and B2C customers. How to analyze your customer journey. Basics of Customer Journey Mapping.

B2C 117
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Top 5 Customer Service & CX Articles for Week of April 29, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. 5 Reasons Why VIP Customers Are the Key to E-Commerce Growth by Josh Kim (Total Retail) VIP customers significantly impact a business’ bottom line, often contributing a substantial portion of total revenue.

2024 71
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Turn Customers Into Fans With Help From a CX Rockstar

CSM Magazine

For customer service agents on the front line the recent disruption has resulted in a very different working experience. Agents have been working from home for the first time, no longer having the IT systems or immediate support of colleagues and managers they once enjoyed in the physical contact centre.

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How to Optimize Customer Journey Stages to Deliver Consistent Value

Totango

You can raise brand awareness among SaaS buyers through a number of channels: Advocacy from your existing customers. Whitepapers and e-books addressing pain points. Setting up a post-discovery call to set customer goals. Tracking customer progress toward onboarding completion.

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46 Customer Experience Pros Share the Biggest Mistakes Companies Make in Evaluating and Purchasing Customer Experience Software

Bold360

Customer experience (CX) software helps companies gain valuable insight into their audience’s mindset to tailor products, services, and support to customers’ needs and expectations. Additionally, great support is crucial in evaluating any software yet it’s sometimes overlooked. up their experience with customer support.