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B2B Customer Experience Excellence: A Guide for Businesses

SurveySparrow

What’s their biggest pull according to their customers? Find out where your customers usually lurk. Which industry magazines do they follow? Here’s how you create a successful ABM campaign: Identify your target accounts that will give high ROI. Develop custom marketing campaigns for each of these target accounts.

B2B 52
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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

Industry Leader in customer experience, Blake Morgan is a Keynote Speaker, Author of two books, a Customer Experience Futurist, and a Guest Lecturer at Columbia University. Brenda Lynn Dichoso – Head of Customer Experience Performance Management at PT Smartfren Telecom. LinkedIn : [link]. Website : [link].

2020 132
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Customer Experience Influencers You Must Follow – Part 2

Customer Guru

She is a renowned expert on customer relationship management (CRM), customer service strategies, and ROI. with the intent of helping business leaders and organizations in improving their company culture and aligning the employees and their products/services towards the customers’ needs. Kerry Bodine Follow @kerrybodine.

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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. He also offers guidance on the “customer experience pyramid,” which helps brands define the experiences that matter more and identify more powerful and innovative experiences. You can find those stories here.

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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. He also offers guidance on the “customer experience pyramid,” which helps brands define the experiences that matter more and identify more powerful and innovative experiences. You can find those stories here.

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The Customer Experience Buyer’s Guide 2017

CSM Magazine

To really grow the programme and continuously update it to keep up with changing customer needs and expectations you need to create a business plan for investment internally and partner with external experts to help you achieve your goals. Customer experience management. Customer journey mapping. Customer insight.

2017 40
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5 Call Metrics Digital Agencies Can’t Afford to Ignore

CSM Magazine

In a world full of resources for measuring success (analytics, channels, and tracking tools) many agencies struggle with determining whether they’re monitoring the most appropriate key performance indicators (KPIs) to calculate their clients’ return on investment (ROI). Thankfully, the answer can be found in the form of call tracking.

Metrics 40