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Evolution of Customer Experience in E-Commerce 2023

Lumoa

Customers search for easy shopping solutions on clear, engaging websites. In the past two years, we’ve seen a massive surge in online shopping, from tech products to fashion items. E-commerce sales are now projected to reach $7.4 Customers view personalization as an integral part of their online experience.

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Does ‘showrooming’ mean the end of retail? Or can customer experience save the high street store…

Smith+co CX

Both brands were much loved by their customers and had a reputation for being pretty good at what they did. But this was not enough to sustain sales in the face of the onslaught from online shopping. It really depends on how the brand thinks about the retail and online channels and the extent to which they work in harmony.

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