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The Psychology of Consumer Buying Behavior: Understanding How and Why People Buy

SurveySparrow

As a business owner or marketer, it’s essential to understand the psychology behind consumer buying behavior. By understanding how and why people make purchasing decisions, you can tailor your marketing strategies and improve your chances of success.

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Use essentialism to define your priorities in a downturn

West Monroe

Our survival instincts, honed through tens of thousands of years of evolution, will always prioritize these three essentials above anything else. In economic downturns, businesses may reach a point where it becomes necessary to also think this way: What is necessary for this company to survive? This is just the foundation.

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In-Real-Time: Why Your Business Should Prioritize Quick Reactions to Consumer Demands

CSM Magazine

Consumers have become more demanding in recent years, expecting businesses to respond to their concerns quickly or lose them as customers. A single study showed that the thing people want out of customer support is quicker response time, and it isn’t surprising. Importance of response time.

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Your A-Z guide about social media reputation management 

BirdEye

Social media reputation management continues to be the lifeblood of enhancing your overall online reputation. Today, when feeling relatable and personalizing each communication is a priority for brands to offer an exceptional customer experience , using social media reputation management to your advantage can be incredibly beneficial.

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The Complete Guide to Detractors – How to Turn Them into Promoters

Retently

Detractors are kind of a “taboo” topic in the business world – nobody really likes talking or thinking about upset customers. That shows why you can’t ignore Detractors, but there’s more. In business, this term is used when referred to a customer segment in the Net Promoter Score® framework. Scott Cook.