perspectives in-brief why-good-customer-service-is-not-good-enough-even-in-b2b 
InteractionMetrics
OCTOBER 16, 2023
Your CEO has come to embrace customer success! And you’ve been tapped to lead a customer experience team. Do you need a lengthy class or book on customer experience principles? Whether you’re in B2B or retail, the six principles apply. And will adhering to customer experience principles make a difference?
Integrity Solutions
MAY 23, 2023
Simply learning how to find, approach and engage new customers is at the heart of being able to meet and exceed your sales goals. Why Is Sales Prospecting More Important Than Ever? In addition to making the sales environment more challenging, these variables have made the competition to win new customers that much fiercer.
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ChurnZero
JANUARY 26, 2021
This is a guest blog post by Jay Nathan, Chief Customer Officer at Higher Logic. A J oint Success Plan is a simple but powerful tool for outcome-based customer success management. It’s designed to help solution providers align with their customers’ business goals and objectives.
CXApp
JUNE 19, 2018
Perhaps one of the most significant B2B marketing challenges any team or brand faces is the act of integrating C-Suite executives and upper management. They are essentially a high-touch or heavily-involved type of customer that requires white-glove handling but also serves as a double-edged sword as being brought in as subject matter experts.
Retently
FEBRUARY 9, 2024
Creating an insightful customer feedback questionnaire can seem daunting. Key Takeaways Customer feedback questionnaires are a valuable resource for understanding customer expectations and experiences, shaping products/services, and fostering brand loyalty, all of which fuel business growth.
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