CX University

SEPTEMBER 18, 2018

A 2005 study concluded that work engagement is linked to performance and customer loyalty (Salanova, Agut & Peiró, 2005). Four Employee Engagement Strategies that Deliver Competitive Advantage. At the same time, in an industry like banking, this core competency has become a competitive advantage.

Engagement 211

Engagement 2005 Competitive Advantage 2009 211

C Space

SEPTEMBER 11, 2019

Brand matters… now more than ever. In the face of rapidly shifting customer expectations, it can be hard for brands to maintain relevance. Charles Trevail, CEO of C Space and Interbrand, delves into the recent changes in consumer behavior, and why, because of these changes, brands have more room to play than ever before.

Brands 40

Brands Competitive Advantage Customer Centricity 2005 40

SurveySensum

SEPTEMBER 8, 2023

Utilizing Promoters as Brand Advocates Identify Detractors Prevent Churn NPS as a Tool for Continuous Improvement NPS 3.0: To understand this difference better, the 2023 Satmetrix Net Promoter Benchmarks report (for US consumers) provides detailed information on the NPS score of 192 brands in 23 industry sectors, covering 63,939 respondents.

NPS 52

NPS ROI Social Media Banking 52

Qualtrics

APRIL 12, 2021

As part of our Breakthrough Builders podcast series , our Head of Brand Strategy, Jesse Purewal, chats with Bill Carr, former VP of Digital Media at Amazon, about rubbing elbows with Jeff Bezos, launching products slowly, and Working Backwards. It was branded Amazon Unbox. Sometime in 2005 [a team of Jeff’s executive leaders met].

Innovation 26

Innovation 2005 2006 2003 26

Natalie Petouhof

MARCH 6, 2017

Tweet Human Capital As a Key Competitive Advantage. Winning leaders have realized the value of a strong and effective culture as a crucial, competitive advantage. 1-selling Greek yogurt brand in the U.S. I’ve written return on investment models for the value of human capital. So Who Are Some of The Speakers?

Culture 40

Culture Competitive Advantage 2015 2012 40

Natalie Petouhof

FEBRUARY 11, 2016

News Corp bought Myspace for $580 million back in 2005. MySpace even features some original conten t as well as ads from brands like Jeep. It means marketers know they are serving ads to the actual consumer they want to be targeting, rather than making probabilistic bets based on browsing behavior. in November.

2011 65

2011 Advertising 2005 2015 65