Remove 2023 Remove Consumers Remove Loyalty Programs Remove Return on Investment
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Top 5 Customer Service & CX Articles for Week of October 30, 2023

ShepHyken

Traditional loyalty programs, which often offer points or cash rewards, are being outdone by a new trend: experiential rewards. My Comment: I’m a fan of rewards and loyalty programs for a reason. Done well, they foster repeat business and can lead to true customer loyalty. That sounds like a strong trio, right?

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The ultimate guide to business development in 2023

BirdEye

It can also help an organization identify the products and markets with a better return on investment and identify which deals to go after first. Market development strategy focuses on the consumer and their journey right from awareness to loyalty and all the strategies employed to ensure they reach that loyalty stage.

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Top 15+ Marketing KPIs to track in 2023

BirdEye

Some standard marketing KPI examples are leads, revenue, return on investment, etc. Let’s look at some of the most critical marketing KPIs you must track in 2023. Cost per lead Cost per lead is an important marketing KPI to monitor in 2023. So what should you look out for? What are some good KPI examples?

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