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Shared value is the customer experience of the future: 5 key takeaways from the 2017 Asia Pacific Customer Intelligence Summit

Alida

Creating shared value is essential for developing an authentic brand and truly connecting with customers. Loyalty programs, for example, are a great way to ensure a constant flow of insight from your customers. Develop personal connections with customers. How do insight communities foster this personal connection?

2017 172
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Characteristics of a Winning Loyalty Program in 2025

Currency Alliance

Apart from adapting to mobile apps and ditching plastic cards, the typical loyalty programs in 2020 still operate pretty much the same as they did at the turn of the century. And there are many, many more of these lookalike programs. Why hasn’t loyalty? Winning loyalty programs in 2025.

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Salesforce Unveils Breakthrough Salesforce IoT Cloud, Powered by Salesforce Thunder

Natalie Petouhof

Tweet Connected World, Disconnected Data: The Answer? And, with the number of connected devices projected to reach 75 billion by 2020, the volume of data available is expected to grow exponentially. This world of connected devices and digital content presents an enormous opportunity for companies to take advantage of the new data.

2025 49
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Survey as a Tool In Improving Retail Customer Experience

SurveySensum

Understand your customer’s expectations regarding personalized offers, rewards, loyalty programs, and customer service – these are important factors when it comes to customer retention. Touchpoints Post-purchase services, customer support, loyalty programs. To assess the user-friendliness of your loyalty program.

Retail 52
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Survey as a Tool In Improving Retail Customer Experience

SurveySensum

Understand your customer’s expectations regarding personalized offers, rewards, loyalty programs, and customer service – these are important factors when it comes to customer retention. Touchpoints Post-purchase services, customer support, loyalty programs. To assess the user-friendliness of your loyalty program.

Retail 52
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Loyalty Strategy 2020: Step Changes to a Collaborative Future

Currency Alliance

But there remain some fundamental things that loyalty programs need to achieve to weather the looming storm that open banking, mobile payments, aggregation models, and other marketplace dynamics will bring. More customers will want to earn more loyalty currencies – which is potentially fantastic for all brands.

Loyalty 64
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Loyalty for CEOs: how to add enterprise value to your loyalty program

Currency Alliance

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.