Currency Alliance

MAY 9, 2022

The shift to API-first software is the biggest business opportunity of the digital era, since it allows enterprises to serve customers in a smooth and consistent manner via multiple digital and physical channels, and allows customers to choose how they engage with a brand. . This major evolution reminds me of how History.com puts it –.

Loyalty 52

Loyalty Technology Loyalty Programs Multi-Channel 52

Currency Alliance

NOVEMBER 14, 2019

Loyalty marketing, however, has been restrained (or, arguably, sheltered) by monolithic tech, and probably a lack of interest, as other, sexier marketing innovations stole center-stage. Airlines will spend a good portion of 2020 proving that their programs are fundamental to minimizing the environmental impact as the industry grows.

Loyalty 40

Loyalty 2020 Hotels Loyalty Programs 40

Currency Alliance

DECEMBER 4, 2023

Many of the trends from last year … the rise of chief digital officer and other professional technology buyers loyalty personalization digital CX innovation the rise of loyalty fraud B2B and SME loyalty programs less excitement about crypto … are all still highly relevant; it’s simply that the emphasis has shifted.

2024 59

2024 Loyalty Marketing Loyalty Programs 59

Pointillist

MAY 23, 2018

Journey discovery is the best approach to reveal the numerous paths your customers actually take, as they engage with your company across channels and over time. This data helps you to visualize specific behaviors like drop-offs, skipped steps, repeat steps, duration, pain points, and channel switches. Journey Orchestration.

Customer Journey 90

Customer Journey Customer Journey Mapping Touchpoint Multi-Channel 90

SurveySensum

MAY 20, 2020

To survive this pandemic, marketing managers need to adapt to resilience, innovation, agility, empathy and emotion and position themselves at the forefront of the longer-term shifts in consumer behavior resulting from this crisis. This is an example of how brands are using Omni-channels to listen to their customers.

Customer Experience 52

Customer Experience Social Media Banking Healthcare 52

NICE inContact

MAY 10, 2019

NICE inContact research confirms this trend: Agent-assisted digital channels are gaining ground, with the largest growth in the agent-assisted web chat. SMS and mobile apps also have made gains, though less than chat channels (find more details here ). WebHelp with its CXone platform had just the solutions Swedish Rail needed.

Customer Experience 10

Customer Experience Social Media Omnichannel Airlines 10

Comm100

FEBRUARY 6, 2018

Company Seeks Omnichannel Customer Support Software. Salesforce features a robust reporting system, advanced customization options, and a powerful database that keeps track of contacts across channels. DataCar CRM : Allows for appointment scheduling, activity reports, multi-channel marketing, and more. Restaurants.

Customer Engagement 42

Customer Engagement Engagement Social Media Omnichannel 42