Communication Customer Base Fashion Rewards Programs 
Currency Alliance
APRIL 15, 2024
Many loyalty program members will now be accustomed to similar liquidity enhancements, such as exchanging your American Express Membership Rewards Points into Avios or Bonvoy. Remember, your loyalty goal is not to issue the maximum number of points, but for the maximum number of customers to see joining your program as worthwhile.
Currency Alliance
JUNE 16, 2020
Voxi is the ‘youth brand’ of Vodafone, whose highly successful VeryMe rewards program has previously been praised by Currency Alliance. One is that you can build long-term engagement with entirely new audiences, without having to create a radically different program, or to adapt your standard communications for every customer segment.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Currency Alliance
DECEMBER 13, 2018
Reward programs still have an important part to play in this effort; but they are only part of the picture. YouGov data from the UK shows that even the youth demographic – supposedly disloyal – thinks that points programs “are a good way for brands to reward customers and 59% think all brands should offer one.”. [iii].
Currency Alliance
FEBRUARY 26, 2019
i] Yet most strategies fail in the execution phase due to poor communications, lack of employee (or customer) buy-in, or overly ambitious objectives around the technology.[ii] The future represents much more collaboration among brands to serve common customers more effectively. demonstrating environmental responsibility.
Currency Alliance
FEBRUARY 10, 2020
Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app. fashion (Adidas). How supermarkets can profit from loyalty currencies.
Expert insights. Personalized for you.
52 
Let's personalize your content