Communication Customer Insights Loyalty Programs Sports 
Retently
APRIL 5, 2024
Sales Opportunities: An omnichannel strategy allows retailers to engage with customers at various touchpoints, increasing the opportunities for cross-selling and upselling. Nike’s SoHo flagship store is not just about buying products, but an immersive experience where sports enthusiasts can engage with the brand in an interactive environment.
ClearAction
DECEMBER 31, 2015
Shared vision, strategic planning, and governance are rarely discussed in customer experience literature. Collaboration, teamwork, and involvement of multiple functional areas in taking action on customer insights must be well-thought-out and institutionalized across your company for long-lasting results.
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Currency Alliance
FEBRUARY 26, 2019
Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.
SurveySensum
JULY 20, 2023
For example, if customers had problems with product quality, work on improving it. STEP 4: Inform customers Let the customers know about the improvements you’ve made. Communicate with them directly and show that you value their feedback. This will help prevent revenue loss and drive the growth of your business.
Currency Alliance
MARCH 21, 2019
The sea-change in marketing technology is evident in the Gartner CMO survey, which tracked spending across all marketing disciplines: …most of which are rooted in martech solutions, younger than loyalty program management technologies, but all united by the common need to share customer data and use it to drive results.
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