ShepHyken
APRIL 14, 2024
This one focuses on field service, but it’s still worth the four minutes it takes to read. My Comment: As costs go up, we must charge customers. Even loyal customers don’t want to pay more if they don’t have to. Over 90% of businesses today offer a loyalty program. Connect with Shep on LinkedIn.
ShepHyken
FEBRUARY 1, 2021
Improve Your Customer Outcomes With 5 Customer Service Best Practices from Leading Consumer Shipping Brand FedEx by Veronica Krieg. Sharpen) Let’s dive in on five of the best practices FedEx uses to deliver top-notch customer service. Deep Dive: How Rewards Programs Can Fuel Customer Spending by PYMNTS.
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ShepHyken
OCTOBER 11, 2021
Are Hotel Loyalty and Rewards Programs Enough to Keep Customers Loyal to the Brand? Travel consumers are buried under an avalanche of options and offers, and if they repeatedly choose your brand over the competing alternatives, obviously your brand has an appeal above and beyond the competition. by Max Starkov.
ShepHyken
APRIL 20, 2020
My Comment: I’ve always said that many loyalty programs are often marketing programs, where repeat purchases earn points or free merchandise. A research team at Washington University Business School came out with some interesting research about how just being part of a simple loyalty or rewards program, drives repeat business.
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