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What is relationship marketing: examples and strategies

BirdEye

Relationship marketing is the strategy of cultivating meaningful relationships with customers to ensure long-term satisfaction and brand loyalty. This strategy uses online and offline communication channels for your business to build stronger relationships with your customer base. Why does relationship marketing work?

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Top 15+ Marketing KPIs to track in 2023

BirdEye

Sales revenue Business health is invariably measured by revenue. But measuring your sales revenue accurately can tell you a lot more. You can understand the efficiency of your marketing teams, sales teams, product-market fit, and business growth from this marketing KPI. How to track sales revenues better? Regular cadence.

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Customer Experience Influencers You Must Follow – Part 2

Customer Guru

He has been successful in showing businesses, teams and communities how to create a Disney-like experience and culture. He brings a wealth of knowledge and hands-on experiences to his keynotes and seminars. John is consistently helping his clients create a magical customer experience like Disney. Nancy Porte.

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The complete guide to social media management for modern businesses

BirdEye

It’s especially important for local businesses looking to connect with their communities and grow their customer base. In this comprehensive guide, we’ll walk you through everything you need to know about social media management for local businesses. To do this, you can use real customer data or buyer personas if you have them.

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10 First Steps to Improve Your Customer Experience

Comm100

Starbucks also carries out several customer experience seminars where employees are trained on etiquette, addressing customer complaints and standard responses to use. Both companies have benefitted from having a customer-oriented culture, both in terms of revenue and customer loyalty. Social Media Support.