SurveySensum

JULY 26, 2023

It’s like a game of “now you see them, now you don’t” with customers jumping ship to competitors in the blink of an eye if they don’t feel valued and satisfied. It is far more expensive to acquire new customers than to retain existing ones and brands understand that. But why is that a big issue?

Customer Retention 52

Customer Retention Retail Social Media Loyalty Programs 52

SurveySensum

JULY 11, 2023

Here’s how you can do it – Collect relevant customer data to understand their preferences and needs. Segment your customer base based on common characteristics or behaviors. Use customer persona to deliver personalized recommendations and offers. Here’s how Starbucks does it with – Starbucks Rewards.

Brands 83

Brands Customer Experience Rewards Programs Touchpoint 83

SmartKarrot

NOVEMBER 2, 2020

Customer retention is very challenging for businesses especially in 2020. The unprecedented times and business environment have made it uncertain for business leaders on what steps to take to retain customers. So, retaining customers becomes necessary for any company to sustain itself in this economic turbulence.

Customer Retention 21

Customer Retention E-support Social Media E Commerce 21

delighted

DECEMBER 10, 2019

In that case, showing the opportunity for financial return with 3rd-party statistics like the ones below can help stakeholders see the potential of a CX program: Retail customers who are promoters spend 3.5-4x Rewards programs with strong NPS incite customers to spend 2.2x Group customers based on their CX score.

ROI 40

ROI Measurement Customer Experience Metrics 40

Bold360

JULY 13, 2017

Multichannel and omnichannel might be this decade’s buzzwords, but that doesn’t mean they aren’t also essential to success for both your business and customers. How can Omnichannel Customer Service take this Further? In recent years, simply interacting with your customer base on multiple channels is no longer enough.

Multi-Channel 56

Multi-Channel Omnichannel Advertising Social Media 56