Maru Group

AUGUST 3, 2020

Legacy customer experience and voice of customer tracking systems are showing their age, to the point where large research budgets are yielding fewer insights as the program ages. In this article, we explore how to ensure your tracker stays flexible and meaningful to capture relevant and timely customer insights.

Brands 52

Brands Government Metrics Measurement 52

Customer Alignment

OCTOBER 2, 2017

We work with companies just starting out in Customer Experience as well as those who are more advanced along their Customer Experience path. Delivering Customer Experience excellence involves changing a company from the insight out. We believe that excellence in Customer Experience is based upon 5 principles.

Customer Experience 40

Customer Experience Customer Centricity Customer Journey Voice of Customer 40

Kustomer

SEPTEMBER 3, 2020

Gabe and Nate provide valuable insights on change management and how companies can evolve and thrive in the new market. The Need for a CX Change Coalition. Customer service is still a relatively new department and career path. As the market and customer changes, companies change. Gabe Larsen: (03:52).

Marketing 52

Marketing Effort Score Metrics Loyalty 52