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Business Metrics Transparency for Better Customer Experience

8x8

The degree to which a customer experience leader has transparency into the metrics associated with customer interactions and back-office processes and systems, will determine how impactful, or more often how subtle, improvements can be accomplished. Others adopt a customer lifecycle, or “journey” approach.

Metrics 48
article thumbnail

Business Metrics Transparency for Better Customer Experience

8x8

The degree to which a customer experience leader has transparency into the metrics associated with customer interactions and back-office processes and systems, will determine how impactful, or more often how subtle, improvements can be accomplished. Others adopt a customer lifecycle, or “journey” approach.

Metrics 48
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article thumbnail

Business Metrics Transparency for Better Customer Experience

8x8

The degree to which a customer experience leader has transparency into the metrics associated with customer interactions and back-office processes and systems, will determine how impactful, or more often how subtle, improvements can be accomplished. Others adopt a customer lifecycle, or “journey” approach.

Metrics 48
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Journey Steps: A New Measurement Framework

Kitewheel

With increasing demands from executives, customers, and even from employees to improve customer experience, your team needs a powerful strategy to prove ROI from CX investments. A journey step is to an interaction as a molecule is to an atom. But none of this is easy. So what is a journey step in practice?