Customer Journey Mapping Sales White Paper 
Education Services Group
JUNE 21, 2018
While this wise quote may have come from the unlikely lips of Drake (award-winning hip-hop artist for the uninitiated), it couldn’t more accurately describe the importance of Customer Success (CS). In fact, it’s also a solid place to start answering the question of what is customer journey mapping.
Totango
AUGUST 23, 2022
Finally, we’ll offer some guidelines on how to structure your B2B customer journey map around key touchpoints and how to use technology to automate an effective touchpoint management strategy. What Are B2B Customer Journey Touchpoints? B2B Customer Journey Touchpoints and Your Team. Customer service.
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Education Services Group
MAY 25, 2018
If it were possible to just make one sale, stop there and have a “forever customer,” everyone would be a Customer Success (CS) pro. It requires relationship building, thoroughly understanding customer needs, advocating for their wants, and helping every customer — not just the largest — flourish in ways they never could alone.
Daniel Group
SEPTEMBER 22, 2022
Delivering excellent CX (customer experiences) is imperative for businesses today. And while most companies would say they do just that, most customers beg to differ! A 2022 white paper sponsored by Emplifi highlighted the importance of providing great CX and how far many companies are from achieving it.
delighted
AUGUST 23, 2019
Mobilizing your team to take action on that data to improve customer experiences. Go talk with your customer-facing department leaders (sales, support, customer success, marketing, product, etc.). You don’t have to talk with everyone, just whoever can give you insight on how customers experience your company.
Totango
MARCH 16, 2021
B2C customer journey to see what’s the same and what’s different. We’ll cover the basics of: Customer journey mapping. How journeys differ for B2B and B2C customers. How to analyze your customer journey. Basics of Customer Journey Mapping.
Education Services Group
APRIL 25, 2021
At first, this roadmap might be simple and straightforward, but as you mature, your plans will become more comprehensive and include a complete ecosystem of cross-functional capability and accountability with other teams like sales, marketing, product, and support. I could write an entire white paper on Customer Success monetization.
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