Sun.Jul 04, 2021

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Emotional Branding 101: What, Why & Examples

SurveySparrow

Think about the mobile or laptop you use. Are they simply for getting your work done, or do you feel emotionally attached to the brand? Why do you prefer purchasing your coffee from Starbucks? Why do you like to binge-watch on Netflix? What about other streaming platforms? Why do you shop on Amazon? . Why do you use the same brand again and again when you have a lot of other options?

Brands 52
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Why Hire From Happy Customer Service Outsourcing Companies?

Magellan Solutions

Hiring Agents from Happy Customer Service Outsourcing Companies Will Bring Tremendous Advantage for Your Business. 56.14% of customers expect to talk to friendly customer service agents every time they call a business. With this, this must be a top priority for SMEs looking for customer service outsourcing companies. It is also a strong indication that honing your reps’ interpersonal skills is a critical factor in winning customers’ trust.

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Smiley Digital surveys: Keep customers on their journey with you

Happy or Not

People are usually asked to fill in surveys after their experiences, sometimes immediately, yet in many cases still much too long after. We know, that capturing their emotion as close to the moment of experience as possible provides more accurate feedback. In digital channels, that’s typically right after completing an online purchase, just after a support chat, or at the end of an email.

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CRM Hack: Smart Recommendation Models for You to Use

Optimove

Product recommendation engines have been around for a while but there are some key learnings most brands today still can leverage. Firstly, thanks to how products recommendations are a great way to improve the overall UX while simultaneously generating more revenue for your org. And secondly, because customers’ past purchases, web activity, and actions can all be used as predictors of driving new purchases – thus contributing to the model.

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3 Ways Brick-and-Mortar Retailers Can Improve Customer Experience

Today’s digitally savvy customers have high expectations of retailers for convenience, responsiveness, and ease of doing business both in-store and online. Our recent survey of over 2,000 US consumers found that retailers that can drive a seamless, omnichannel customer experience (CX) – across physical and digital channels – have huge benefits for brand relevance, profitability, and customer loyalty.

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Know Your Leadership Style

Integrity Solutions

Whatever your leadership style, you must be able to develop people who have a sense of ownership in the outcomes that define success. Knowing your leadership style has never been more important than it is today. With turnover on the rise and remote and hybrid work changing the dynamics of the workplace , leaders need to be laser-focused on engaging and retaining their employees and helping them feel connected to the broader mission and purpose.