Sat.Jul 17, 2021

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Is Customer Experience Really The New Marketing? Join The debate!

Beyond Philosophy

In a discussion that echoes the age-old chicken vs. egg conversation sentiment, we engaged in a debate. After meeting a fellow Customer Experience proponent on a new social media platform called Clubhouse, we invited author and speaker Stacy Sherman to debate. The topic: Is Customer Experience the new marketing, or is it an entity on its own? Sherman and I have a difference of opinion.

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Engaged Employees Will Make Your Company Hum Like a Fine-Tuned Engine!

Daniel Group

A common question we hear from our clients is “So, how do I get employees more engaged?” Before we get too far down the road on this question, let me introduce an analogy for today’s post, which was inspired by a recent tour I took around a client’s impressive heavy equipment sales, parts and service facility. Your employees are the engine of your company.

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Why Do Insurers Give Up And Just Outsource Claims Processing?

Magellan Solutions

Let’s check some insurers’ responsibility and why it is practical to just outsource claims processing. Outsource claims processing has become a reliable solution for insurance companies wanting to optimize their operation. . Although many try to do the process on their own, they end up giving up and look for other avenues. There are a lot of factors why many insurers tend to rely on a third-party service provider. .

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How Bad or Good Are Outsourced Telesales in 2021?

Magellan Solutions

Are cheap telemarketing services bad or good for outsourcing in 2021? Telesales is the art and science of selling products and services directly to the customers via a phone call. Sometimes this is a part and parcel of cold calling. On some occasions, it goes by the name of telemarketing. For a pure cold calling position, it is charged at $1.72 per call.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.