2005, Brands, Loyalty and Rewards Programs

Getting what you pay for: How Amazon’s membership fee retains customer loyalty

Service Untitled

MARCH 24, 2014

In fact, according to Brand Key, a loyalty consulting agency, Amazon’s ratings dropped from 93% to 83% two days following the hike. “Based on immediate Prime member reactions, they may have underestimated the negative effects of the increase,” stated Brand Key. And why does this happen?

Loyalty

Loyalty 2005 Loyalty Programs Rewards Programs

Loyalty Coalitions V3.0: greater benefits for consumers and brands

Currency Alliance

SEPTEMBER 5, 2018

A spike in recent news around loyalty coalitions – both good and bad – signals the dawn of a new, vastly more profitable iteration of the coalition model. Even though Plenti failed[i], Amex’s effort showed belief in the coalition model by one of the biggest names in reward programs. In summary: V1.0

Loyalty

Loyalty Consumers Brands Airlines

CXDNA Update

Getting what you pay for: How Amazon’s membership fee retains customer loyalty

Loyalty Coalitions V3.0: greater benefits for consumers and brands

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