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10 Ways to Build Customer Centric Organization

ProProfs Chat

You might have a hard time believing, but the most effective solution is building a customer centric organization. . But what is customer centricity ? Maybe a couple of customer surveys. For decades, companies of all sizes across the globe have been working on their customer centric business strategy.

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Customers: The most disruptive force in business today

C Space

Charles Trevail is the Global CEO of C Space and Interbrand as well as the host of Outside In , a customer centricity podcast. A leader in the consulting world for more than 20 years, Charles has a successful track record of reinventing companies, brands, and experiences through co-creation and collaboration with customers.

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Why You Should Collect Your Customers’ Digital Profiles

Martin Hill-Wilson

It’s all useful if you remember the golden rule of customer insight. From six in ten in 2005 to almost nine in ten today. People in the UK spent an average of 20 hours and 30 minutes online each week in 2014, over double the amount in 2005. From 30 minutes in 2005 to nearly two and a half hours in 2014.

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Why invest in the Net Promoter Score?

Thematic

Morwitz states that people who are surveyed about their customer experience typically purchase more and stay longer than those that don’t (“The effect of survey measurement on respondent behaviour”, Morwitz, 2005). Still today, NPS is integrated into Symantec’s business, and a big part of its customer-centric culture.

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Everything You Need to Know about Text Analytics

Lumoa

Even if your customer service agent or customer insight analyst reads all the comments and even responds them, do you know what decisions you need to make in the leadership team? A study done in London School of Economics in 2005 found that 7 point NPS increase led to an average 1% revenue increase.

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