2013 Maritz Customer Experience Summit – Las Vegas

MaritzCX

We just finished up our 2013 Customer Experience Summit in Las Vegas – Understanding and Managing the Customer Journey – and there was a lot to talk about. Thanks to everybody who came. We really appreciate it. Here’s a few musings. And have a good weekend. christravell PS One of the highlights of the. View Article

2013 200

VoCFusion 2013 – World’s Largest Voice of Customer Event

MaritzCX

Allegiance is very excited to announce the full schedule of 60 sessions, including expert speakers, case study presentations and workshops, at this year's VoCFusion 2013 event. It promises to be the largest Voice of Customer event ever, with a keynote address by best-selling author and political analyst Nate Silver. General

2013 200
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VoCFusion 2013 – World’s Largest Voice of Customer Event

MaritzCX

Allegiance is very excited to announce the full schedule of 60 sessions, including expert speakers, case study presentations and workshops, at this year's VoCFusion 2013 event. It promises to be the largest Voice of Customer event ever, with a keynote address by best-selling author and political analyst Nate Silver

2013 200

VoCFusion 2013 – World’s Largest Voice of Customer Event

MaritzCX

Allegiance is very excited to announce the full schedule of 60 sessions, including expert speakers, case study presentations and workshops, at this year's VoCFusion 2013 event. It promises to be the largest Voice of Customer event ever, with a keynote address by best-selling author and political analyst Nate Silver

2013 200

Video: 2013 Maritz Customer Experience Summit – Las Vegas

MaritzCX

We just finished up our 2013 Customer Experience Summit in Las Vegas – Understanding and Managing the Customer Journey – and there was a lot to talk about. Thanks to everybody who came. We really appreciate it. Here’s a few musings. And have a good weekend. christravell PS One of the highlights of the. View Article. Automotive

2013 200

Video: 2013 Maritz Customer Experience Summit – Las Vegas

MaritzCX

We just finished up our 2013 Customer Experience Summit in Las Vegas – Understanding and Managing the Customer Journey – and there was a lot to talk about. Thanks to everybody who came. We really appreciate it. Here’s a few musings. And have a good weekend. christravell PS One of the highlights of the. View Article

2013 200

Google Think Auto 2013 Conference – Reflections

MaritzCX

Looking for ideas to enhance the customer experience in the automotive industry is a fascinating journey. Our company spends a lot of time studying and measuring the customer experience and yesterday was special because I was at the Google Think Auto conference and it gets you thinking. A highlight was the retail expert from the UK. View Article

2013 200

Google Think Auto 2013 Conference – Reflections

MaritzCX

Looking for ideas to enhance the customer experience in the automotive industry is a fascinating journey. Our company spends a lot of time studying and measuring the customer experience and yesterday was special because I was at the Google Think Auto conference and it gets you thinking. A highlight was the retail expert from the UK. View Article

2013 200

Customer service week 2013

Very Best Service

It is customer service week 7-13 October 2013. Please make sure that you take part in this 2013 customer service week, more and more of your customers are expecting you to. Time to celebrate. Surely this week is an opportunity to communicate to your employees and customers and ask then to join in a celebration of customer service. Only a few days to go so if you have not planned ahead here are a few ideas of things you could do.

2013 48

Jeans, Babies, and Loyalty

MaritzCX

When it comes to customer experience, retailers and most restaurants are struggling. We can see this clearly from our CEBenchmarks™ program, which tracks customer experience activity across eleven different industries. While we believe that companies should use the best customer experience metric that predicts business outcomes, many retailers are currently using what’s commonly known as the. View Article

2013 218

Allegiance Wins Temkin Group CX Vendor Excellence Award – CEO’s Take

MaritzCX

I’m thrilled that Allegiance is a 2013 Temkin Group Customer Experience Vendor Excellence Award Winner! Congratulations to my Allegiance colleagues and all of the other firms recognized as finalists – including our strategic partners at Ipsos Loyalty and Waypoint Group. Of course, big thanks to Temkin Group and the judging panel as well for using this award to evangelize customer experience (CX) work

2013 200

Allegiance Wins Temkin Group CX Vendor Excellence Award – CEO’s Take

MaritzCX

I’m thrilled that Allegiance is a 2013 Temkin Group Customer Experience Vendor Excellence Award Winner! Congratulations to my Allegiance colleagues and all of the other firms recognized as finalists – including our strategic partners at Ipsos Loyalty and Waypoint Group. Of course, big thanks to Temkin Group and the judging panel as well for using this award to evangelize customer experience (CX) work

2013 200

Allegiance Wins Temkin Group CX Vendor Excellence Award – CEO’s Take

MaritzCX

I’m thrilled that Allegiance is a 2013 Temkin Group Customer Experience Vendor Excellence Award Winner! Congratulations to my Allegiance colleagues and all of the other firms recognized as finalists – including our strategic partners at Ipsos Loyalty and Waypoint Group. Of course, big thanks to Temkin Group and the judging panel as well for using this award to evangelize customer experience (CX) work

2013 200

How Voice of Customer (VoC) Programs Really Deliver ROI

MaritzCX

Customer experience (CX) pros are constantly asked, and ask themselves, “What’s the ROI?” It’s a logical and important question, even though companies can get trapped by the desire to see clear financial ROI from every CX activity. Fortunately, there are a number of tried-and-true methods to model and measure ROI from overall improvements in customer experience. View Article. Automotive

2013 200

How Voice of Customer (VoC) Programs Really Deliver ROI

MaritzCX

Customer experience (CX) pros are constantly asked, and ask themselves, “What’s the ROI?” It’s a logical and important question, even though companies can get trapped by the desire to see clear financial ROI from every CX activity. Fortunately, there are a number of tried-and-true methods to model and measure ROI from overall improvements in customer experience. View Article

2013 200

How Voice of Customer (VoC) Programs Really Deliver ROI

MaritzCX

Customer experience (CX) pros are constantly asked, and ask themselves, “What’s the ROI?” It’s a logical and important question, even though companies can get trapped by the desire to see clear financial ROI from every CX activity. Fortunately, there are a number of tried-and-true methods to model and measure ROI from overall improvements in customer experience. View Article

2013 200

VoCFusion Day 1 – Gaining Insights from Big Customer Data

MaritzCX

Allegiance VoCFusion 2013 began on day one with an eye-opening keynote address by Nate Silver, founder of fivethirtyeight.com and best-selling author of The Signal and the Noise. Speaking to a crowd of customer experience and Voice of Customer professionals on Powerful Prediction Through Data Analytics , Silver pointed out that 90% of existing data has been created in the past two years, but not all of it is relevant or useful. General

2013 200

VoCFusion Day 1 – Gaining Insights from Big Customer Data

MaritzCX

Allegiance VoCFusion 2013 began on day one with an eye-opening keynote address by Nate Silver, founder of fivethirtyeight.com and best-selling author of The Signal and the Noise. Speaking to a crowd of customer experience and Voice of Customer professionals on Powerful Prediction Through Data Analytics , Silver pointed out that 90% of existing data has been created in the past two years, but not all of it is relevant or useful

2013 200

VoCFusion Day 1 – Gaining Insights from Big Customer Data

MaritzCX

Allegiance VoCFusion 2013 began on day one with an eye-opening keynote address by Nate Silver, founder of fivethirtyeight.com and best-selling author of The Signal and the Noise. Speaking to a crowd of customer experience and Voice of Customer professionals on Powerful Prediction Through Data Analytics , Silver pointed out that 90% of existing data has been created in the past two years, but not all of it is relevant or useful

2013 200

Jeans, Babies, and Loyalty

MaritzCX

When it comes to customer experience, retailers and most restaurants are struggling. We can see this clearly from our CEBenchmarks™ program, which tracks customer experience activity across eleven different industries. While we believe that companies should use the best customer experience metric that predicts business outcomes, many retailers are currently using what’s commonly known as the. View Article. Retail

2013 200

Jeans, Babies, and Loyalty

MaritzCX

When it comes to customer experience, retailers and most restaurants are struggling. We can see this clearly from our CEBenchmarks™ program, which tracks customer experience activity across eleven different industries. While we believe that companies should use the best customer experience metric that predicts business outcomes, many retailers are currently using what’s commonly known as the. View Article

2013 200

Forget the customer experience: you have to remember the customer first

MaritzCX

How much difference does the customer’s engagement make to the customer experience? Note: the customer’s engagement NOT customer engagement. Or, in other words, do you get treated better as a customer if you are nicer to a brand’s customer service team? You may think that it is a fairly obvious answer, but is it? Surely, View Article

2013 200

Forget the customer experience: you have to remember the customer first

MaritzCX

How much difference does the customer’s engagement make to the customer experience? Note: the customer’s engagement NOT customer engagement. Or, in other words, do you get treated better as a customer if you are nicer to a brand’s customer service team? You may think that it is a fairly obvious answer, but is it? Surely, View Article

2013 200

Forget the customer experience: you have to remember the customer first

MaritzCX

How much difference does the customer’s engagement make to the customer experience? Note: the customer’s engagement NOT customer engagement. Or, in other words, do you get treated better as a customer if you are nicer to a brand’s customer service team? You may think that it is a fairly obvious answer, but is it? Surely, View Article

2013 200

They’re All Mobile Surveys Now

MaritzCX

Like mobile in general, mobile surveys have gotten major ink lately. Rightly so. They provide a lot of value. They help us reach target audiences at more contextually relevant times and in more contextually relevant places. They also help us collect feedback about increasingly important mobile interactions. With our partner OnePoint Global, we’re capitalizing on this value alongside many others in the customer experience and loyalty world.

2013 244

Video: Customer Journey – Part Two

MaritzCX

Here is the second of three posts discussing our findings from the 2013 Maritz Customer Journey Study. It points out the benefit of providing outstanding customer service, and what happens if brands / dealers miss the mark. Punishment is harsh. Until next time. christravell PS. This is an observation, and possibly a rant. View Article. Automotive

2013 200

Video: Customer Journey – Part Two

MaritzCX

Here is the second of three posts discussing our findings from the 2013 Maritz Customer Journey Study. It points out the benefit of providing outstanding customer service, and what happens if brands / dealers miss the mark. Punishment is harsh. Until next time. christravell PS. This is an observation, and possibly a rant. View Article

2013 200

Customer Journey – Part Two

MaritzCX

Here is the second of three posts discussing our findings from the 2013 Maritz Customer Journey Study. It points out the benefit of providing outstanding customer service, and what happens if brands / dealers miss the mark. Punishment is harsh. Until next time. christravell PS. This is an observation, and possibly a rant. View Article

2013 200

A World Series Analogy Using Voice of Customer (VoC) Analysis (Part 1 of 2)

MaritzCX

“Data driven predictions can succeed—and they can fail. It is when we deny our role in the process that the odds of failure rise. Before we demand more of our data, we need to demand more of ourselves.” ” —Nate Silver, author The Signal and the Noise More than ever, a great customer experience is expected—period. Modern. View Article

2013 200

A World Series Analogy Using Voice of Customer (VoC) Analysis (Part 1 of 2)

MaritzCX

“Data driven predictions can succeed—and they can fail. It is when we deny our role in the process that the odds of failure rise. Before we demand more of our data, we need to demand more of ourselves.” ” —Nate Silver, author The Signal and the Noise More than ever, a great customer experience is expected—period. Modern. View Article

2013 200

A World Series Analogy Using Voice of Customer (VoC) Analysis (Part 1 of 2)

MaritzCX

“Data driven predictions can succeed—and they can fail. It is when we deny our role in the process that the odds of failure rise. Before we demand more of our data, we need to demand more of ourselves.” ” —Nate Silver, author The Signal and the Noise More than ever, a great customer experience is expected—period. Modern. View Article

2013 200

VoC and CX Leaders Report Bullish Forecasts

MaritzCX

We at Allegiance recently hosted the second annual VoCFusion conference, which brought together more than 300 voice of customer (VoC) and customer experience (CX) practitioners – roughly half of which were Allegiance clients – as well as thought leaders like Nate Silver, Bruce Temkin, and Esteban Kolsky, and veteran vendors from firms like Ernst & Young, Ipsos Loyalty, and Waypoint Group.

2013 200

VoC and CX Leaders Report Bullish Forecasts

MaritzCX

We at Allegiance recently hosted the second annual VoCFusion conference, which brought together more than 300 voice of customer (VoC) and customer experience (CX) practitioners – roughly half of which were Allegiance clients – as well as thought leaders like Nate Silver, Bruce Temkin, and Esteban Kolsky, and veteran vendors from firms like Ernst & Young, Ipsos Loyalty, and Waypoint Group.

2013 200

VoC and CX Leaders Report Bullish Forecasts

MaritzCX

We at Allegiance recently hosted the second annual VoCFusion conference, which brought together more than 300 voice of customer (VoC) and customer experience (CX) practitioners – roughly half of which were Allegiance clients – as well as thought leaders like Nate Silver, Bruce Temkin, and Esteban Kolsky, and veteran vendors from firms like Ernst & Young, Ipsos Loyalty, and Waypoint Group.

2013 200

5 Tips For Engaging Sales In Your Customer Loyalty Program

MaritzCX

I recently sat down with my colleague Jamie Ziegler to chat about the role of sales organizations in customer loyalty programs – an important consideration for B2B companies. Jamie has a wealth of practical knowledge on the topic having run global loyalty programs at JD Edwards and VMware and spent several years as an enterprise salesperson herself.

2013 200