Natalie Petouhof

SEPTEMBER 1, 2016

Tweet The phrase “customer service is the new marketing” has gained popularity with brands realizing that poor customer service takes current, and even potential customers, out of the marketing funnel. If a customer doesn’t get the help she needs, she often will not remain loyal – or worse, she will take to social media and tarnish the brand.

ROI 45

ROI Social Media Airlines Customer Service 45

BirdEye

APRIL 24, 2023

This enables businesses to optimize their efforts and achieve a better return on investment (ROI) compared to traditional marketing methods. It evens the playing field and allows you to compete with bigger brands. Goals: Inbound marketing aims to establish long-term relationships and brand loyalty. It’s measurable.

Marketing 93

Marketing Social Media B2C Advertising 93

Comm100

NOVEMBER 13, 2022

Today’s customers look for fast, convenient, and personalized support that allows them to connect with brands how, where, and when they want. The efficiencies of live chat also mean a high return on investment (ROI) for the technology. Knowing how to improve customer service starts by understanding what customers want.

Customer Service 75

Customer Service Omnichannel Social Media 2021 75

Experience Matters

APRIL 7, 2015

1) Company Overview: Clarabridge’s customer experience management platform helps hundreds of the world’s leading brands understand and improve the customer journey. 2) Make the case : Winning brands win the hearts of their customers. Clarabridge. For more information, visit www.clarabridge.com.

2015 97

2015 Multi-Channel 2014 CEM 97

Natalie Petouhof

FEBRUARY 11, 2016

Then in 2011 an ad network Specific Media, another Viant-owned company, scooped up Myspace for $35 million in 2011. MySpace even features some original conten t as well as ads from brands like Jeep. Vanderhook said, “We’ve seen return on investment improve by a factor of 10 or 20.” in November.

2011 65

2011 Advertising 2005 2015 65