ClearAction

NOVEMBER 14, 2017

Customer Experience ROI Opportunities on B2B Touchpoints Lynn Hunsaker. Are you accelerating repurchases through your customer experience touch-points with industrial customers? 4 Steps to Customer Experience ROI. Capture customers’ informal post-purchase comments.

Touchpoint 59

Touchpoint ROI B2B Customer Experience 59

ClearAction

JUNE 18, 2016

Understanding Business-to-Business Purchase Decisions for Customer Experience Management Lynn Hunsaker. Does your business-to-business (B2B) customer survey portfolio monitor expectations of everyone who impacts buying decisions? Account Teams in B2B Voice of the Customer: Help Me Help You.

Customer Experience Management 54

Customer Experience Management Customer Experience Management B2B 54

ClearAction

DECEMBER 16, 2017

B2B Customer Experience: Do This, Not That Lynn Hunsaker. Is business-to-business customer experience management (B2B CXM) a watered-down or a souped-up version of consumer experience management? From the ClearAction Business-to-Business Customer Experience Management Benchmarking Study.

B2B 86

B2B Customer Experience Customer Experience Management Customer Journey Mapping 86

Eptica

MAY 30, 2018

That was the message from Ed Thompson of Gartner at the analyst’s Customer Experience & Technologies Summit 2018 , which Eptica attended. Companies in the UK with above average scores in the Institute of Customer Service’s UK Customer Satisfaction Index (UKCSI) saw average revenue growth of 9.1% - laggards just 0.4%. -

Customer Experience 50

Customer Experience 2018 Chief Customer Officer Customer Journey Mapping 50

ClearAction

DECEMBER 31, 2015

Business-to-Business Customer Experience Advice Highlights. Business-to-business customer experience management has certain complexities and advantages that need to be well understood by practitioners and vendors alike. Business-to-Business Customer Experience. Advice This Past Year. Highlights.

Customer Experience 54

Customer Experience Net Promoter Score B2B B2C 54

ClearAction

NOVEMBER 26, 2017

You may be taking comfort in your voice of the customer action alerts that involve any corner of your company in resolving a current issue for a customer. Because it is not sustainable for ROI. Here are some inspiring case studies: VMware: Solving Complex Challenges Through B2B Customer Experience.

Customer Experience 54

Customer Experience B2B 2016 Customer Journey Mapping 54

ClearAction

DECEMBER 27, 2017

The job of the customer experience management group is to facilitate, to advocate for the clients, to inform. Then you have cultural movement, you have things that can be done, as opposed to viewing customer experience management as just part of marketing research. B2B Customer Experience: Do This, Not That.

Customer Experience 54

Customer Experience Workshop B2B Banking 54