Second to None

APRIL 12, 2019

In order to reach the customer in that manner, you must know them to their core. Customer data is the foundation of a successful customer-centric model. Customer data allows for a personalized experience that speaks to the customer’s expectations and emotions. Create an Omnichannel Experience.

Omnichannel 69

Omnichannel Multi-Channel B2C Customer Centricity 69

Peter Lavers

DECEMBER 21, 2017

These blogs have generated the most engagement from my twitter and LinkedIn communities: It’s hard to believe that the Credit Crunch hit 10 years ago, and this blog considers 4 “seismic changes” that have resulted in the field of Customer Management, with versions specific to B2B and B2C. Best independent blog content.

Multi-Channel 55

Multi-Channel B2C B2B Customer Centricity 55

Second to None

MARCH 13, 2019

4] It comes down to using customer data as a robust tool to build a customer-centric mobile program. Strong, personalized CX requires the acquisition of data that oftentimes compromises the customer’s private information. In addition, customers appreciate, if not demand, a high level of transparency. 1] [link]. [2-4]

Customer Experience 82

Customer Experience Multi-Channel Consumers Customer Centricity 82

SurveySensum

JULY 14, 2020

Currently, he is serving as the Director of Customer Success at Kustomer and an Advisor at The Success League. He specializes in customer success, customer experience, SaaS start-ups, B2B & B2C marketing strategy, and e-commerce. Blake Morgan – Customer Experience Futurist, Keynote Speaker, Author.

2020 132

2020 Customer Experience Magazine Consulting 132

Magellan Solutions

AUGUST 15, 2022

The e-commerce industry growth has enabled companies, even small businesses, to get access to and establish a wider market presence and good reputation by offering more affordable and effective distribution channels for their goods or services. BUSINESS TO CONSUMER (B2C). 4: OMNICHANNEL CUSTOMER EXPERIENCE.

E Commerce 40

E Commerce 2022 2023 B2C 40

Pointillist

MAY 23, 2018

Journey discovery is a quantitative approach to customer journey analytics where customer behavior data is analyzed across touchpoints and over time to uncover meaningful behavioral segments and the paths they take to achieve a specific goal—what Forrester calls the ‘bottom up approach’ to customer journey analytics.

Customer Journey 90

Customer Journey Customer Journey Mapping Touchpoint Multi-Channel 90