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Subconscious Clues That Call People to Action

Beyond Philosophy

What about Call to Action in the Retail Experience? Strategy for CTA buttons is all well and good for the online experience, but what about retail experience and the CTAs that help consumers make decisions there? Regardless, the article statistically shows that they had an effect. Contentverve.com. 25 March 2013.

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3 Steps to Becoming #1 on Trip Advisor

Beyond Philosophy

Downie explained that this was the result of recognising that Customer Service is only the final action in what has to be a much more strategic focus on the whole Customer Experience. “If Oh and if you are in Edinburgh, please make sure that you visit the Royal Yacht Britannia. I am sure you’ll have a great time!

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Where Is Gamification Going? Some ‘New Rules’; Or, Stated Another Way….

Beyond Philosophy

. – Combine both offline and online experiences, where virtual and in-person activities can be worked into gaming. His full descriptions can be seen in this blog: [link]. Make progress and proficiency, rather than winning, the goal. The intent, as in most of gamification, is to stimulate and involve the customer.

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3 Ways to Use Mobile To Your Advantage

Beyond Philosophy

If you are separating the online channel from the brick and mortar channel, or the mobile online experience from the mobile app, you are missing the advantage of having a consistent experience. Mobile Experience: Harness the Power of Your Mobile Channel to Increase Traffic in Retail Stores. Meld the Worlds.