Remove Connections Remove Customer Engagement Remove Entertainment Remove Rewards Programs
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QSR: How Restaurant Brands Can Compete With Third-Party Delivery

Strativity

To combat this, brands must de-emphasize reliance on these providers and take back their customer relationships. Understand the experience your customers are hungry for. This puts pressure on restaurants with diluted or outdated value propositions, impersonal customer relationships, and stale rewards programs.

Brands 52
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How Important is Customer Service in Travel and Tourism?

Bold360

The Qubit Future of Travel Report 2016 shows that investing in customer satisfaction can be equally as important as competing on price points. Many businesses in the travel industry have tried out loyalty schemes and reward programs with varied success. The post How Important is Customer Service in Travel and Tourism?

Tourism 56
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Loyalty partners: co-creating customer value

Currency Alliance

Just like the most frequent customers, engaging the mid-long-tail in your loyalty program will depend on finding complementary brand partners. However, the vast majority of these customers are a more varied subset of your audience, with more varied interests. Vueling is similar.

Loyalty 59
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Breaking down the walls: Loyalty Magazine Awards 2019

Currency Alliance

Really, for those relatively few brands achieving impressive levels of customer engagement, it’s breath-taking how fast the industry has progressed in such a short time. Asia Miles, the loyalty program of Cathay Pacific airline group, teamed up with Accenture to do just this. This is a huge problem for the consumer.

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Loyalty Strategy 2019: How to Win in the Next Decade

Currency Alliance

The reality is that there are a lot of people slapping each other’s backs about incremental gains, while most brands still have less than 1/3 rd of customers active in their loyalty programs. A loyalty program should be relevant to 80% of customers. How can we call that success? A little more context.

Loyalty 45