Currency Alliance

JUNE 16, 2020

Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. Voxi is the ‘youth brand’ of Vodafone, whose highly successful VeryMe rewards program has previously been praised by Currency Alliance. The program is actually called, ‘ Voxi Drop ’.

Magazine 52

Magazine Loyalty Innovation 2020 52

CSM Magazine

DECEMBER 10, 2021

The best VoE programs integrate a mix of employee surveys, active listening, and reward programs to both standardize and incentivize routine feedback that can help identify common pain points that take place across the full employee experience and remedy them before they create a turnover problem.

Omnichannel 98

Omnichannel Employee Experience Rewards Programs Touchpoint 98

Currency Alliance

JANUARY 22, 2020

And yet, many loyalty programs are run like barnacles on the side of a business: battling for budget, rather than being nurtured as the core way to engage customers via every channel and touchpoint. Rewards programs have not, historically, earned consistent loyalty across all customer segments.

Loyalty 40

Loyalty Brands Loyalty Programs Rewards Programs 40

Currency Alliance

JUNE 11, 2019

Banks have been in and out of rewards programs for decades – but their focus ebbs and flows depending on the economic cycle as well as the regulatory framework. Compounded in Europe by the slashing of interchange fees, banks have been left with reduced margins from which to carve out rewards value[v]. CLO providers have….

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

West Monroe

JULY 24, 2017

Three technologies make possible the use of big data to identify these micro-segments: 1. Data management platforms (DMPs) , a much newer technology that allows users to link their first-party CRM data with third-party vendors that provide additional customer information. How this has become possible.

Marketing 51

Marketing 2011 Advertising Seminar 51