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Top 5 Alternatives to Net Promoter Score for Improved CX

SurveySparrow

Since Fred Reichheld, the founder of Bain and Company , created the NPS, it has been the benchmark for measuring customer satisfaction. But what if there are alternatives to net promoter score? Well, businesses are evolving, as should the methods used to understand customer sentiment. But bear with me for a minute.

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The Complete Retail Customer Experience Guide

InMoment XI

Recommendations from friends, family, or online reviews play a significant role in attracting new customers. A brand that consistently delivers excellent retail customer experiences is more likely to benefit from positive word-of-mouth marketing, expanding its customer base organically.

Retail 260
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Guest Post: 7 Ways Improved Customer Journey Results in Business Growth

ShepHyken

They write about how improving customer journeys increases business growth. When simply surviving in the saturated e-commerce market is a struggle, achieving business growth might just feel impossible. Consistently improving the customer journey and user experiences can help you attract and retain loyal customers.

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How to Make Your CX Strategy Part of Every Team in Your Company

Kustomer

The CX strategy touches every step of the customer journey, and as a result, the measurement of success needs to extend into every step, as well. For example, marketing teams can leverage recurring customer data to re-engage previous customers based on their preferences, with a hyper-personalized email retargeting campaign.

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The Art of Selling CX

Horizon CX

By tailoring its services to meet and exceed customer expectations, Amazon has secured customer loyalty, driving market share growth, and enhancing its overall strategic position. The company positions itself as a provider of premium products and services, and positive customer experience is central to maintaining this brand image.

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Top 10 Customer Thermometer Alternatives in 2024

SurveySparrow

Better User Experience: Businesses want tools that are easy to use and have good support. Pros of SurveySparrow User-friendly interface Customization options Affordable pricing Rating G2 4.4/5 If you’re looking for something powerful to create an impact on your customer base, this might be the tool for you.

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B2B Customer Experience: The Complete Guide

InMoment XI

Social media marketing platform Hootsuite leverages InMoment to make the Net Promoter Score (NPS) methodology central to its operation. By utilizing the in-app customer feedback software tool, Hootsuite can prioritize CX improvements that will have the most business impact and has been able to triple its Net Promoter Score.

B2B 551