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Keeping your CX Programs Relevant to How Your Customers Evaluate your Brand

Maru Group

Legacy customer experience and voice of customer tracking systems are showing their age, to the point where large research budgets are yielding fewer insights as the program ages. In this article, we explore how to ensure your tracker stays flexible and meaningful to capture relevant and timely customer insights.

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Accelerating the Customer Experience post-COVID

Lumoa

Just like receiving a text message on your phone, tone allows for interpretation but being able to see facial expressions and read body language can relay a sense of competency and trust among customers. However, customers say that most companies fall short when it comes to meeting their expectations. What would make your life easier?

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Aug 26 – Customer Success Jobs

SmartKarrot

Adopting a data-driven perspective that considers data, analytics, customer insights, and the demands of the business. Build analytical infrastructure for insights into customer ARR and bookings performance. Work with customers to understand their business challenges in-depth. Apply here: [link].

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Learning to Adapt in an Ever Changing Market With Nate Brown

Kustomer

Gabe and Nate provide valuable insights on change management and how companies can evolve and thrive in the new market. The Need for a CX Change Coalition. Customer service is still a relatively new department and career path. As the market and customer changes, companies change. Gabe Larsen: (03:52).

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2021 Survey: The State of Journey Management & CX Measurement

Pointillist

Pointillist surveyed over 1,150 CX, marketing, analytics and customer care professionals from various industries across the world to identify best practices, approaches, benchmarks and tactics used by top performing organizations. These capabilities enable high performers to significantly improve customer experiences and business outcomes.

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The Ultimate Guide to Collect Product Feedback

SurveySparrow

With such information at your fingertips, you can easily build your product to your strengths when you know exactly what your customers want. You might be a doyen in your industry, but at no stage would be theoretical data be more important than customer insights that you get. Change them into your brand advocates.