Thematic

NOVEMBER 13, 2018

In this blog, we’ll discuss how to u nderstand your Voice of Customer (VOC) insights and why this is important. What are your customers actually telling you and how do you analyze this information to get to meaningful insights? A new take on Voice of Customer: driven by insights. Better products and services.

Voice of Customer 101

Voice of Customer Net Promoter Score ROI NPS 101

OpinionLab

MARCH 12, 2015

When people hear the phrase “Voice of Customer” (VOC) they instantly think of surveys and comment cards deployed on their website. The problem is: if you think VOC as merely a provider of customer opinions, you are missing the real value of the technology. Customer Experience Management. Immediate Action.

Voice of Customer 68

Voice of Customer Multi-Channel Feedback Hotels 68

Second to None

APRIL 12, 2018

Customer loyalty program data. Returning customers tend to spend more at restaurants than new guests do. Consider honing in on repeat guests and incentivizing them with a customer loyalty program. For instance, if a customer shares their email, in exchange they can join a rewards program for free.

Insights 67

Insights Marketing Social Media Loyalty Programs 67

ClearAction

APRIL 18, 2020

Customer cycle time delays for payments and purchase decisions reduces productivity of your accounts receivable and sales teams, among others. Customers’ share of budget reductions and churn require costly incentives , loyalty programs, and customer success investments to maintain market share.

Customer Experience 62

Customer Experience Net Promoter Score Innovation Customer Centricity 62

Second to None

MARCH 22, 2019

Whereas Gen Zers’ loyalty to brands has dropped compared to Millennials with only 30 percent favoring loyalty programs (compared to 45 percent for Millennials), their trust in influencers has grown tremendously. [5] 5] Influencer Marketing has quickly become the most effective tactic to reach the younger demographic.

Connections 63

Connections Brands 2008 Social Media 63

Second to None

SEPTEMBER 13, 2018

1] Amazon provides its customers with unprecedented convenience, product selection, all matched with above-average customer service and a beloved Prime loyalty program. We achieve success through a relentless focus on quality and innovation, consultative relationships and a talented team of professional associates.

Retail 54

Retail Brands Fashion 2017 54

Second to None

MARCH 22, 2019

Whereas Gen Zers’ loyalty to brands has dropped compared to Millennials with only 30 percent favoring loyalty programs (compared to 45 percent for Millennials), their trust in influencers has grown tremendously. [5] 5] Influencer Marketing has quickly become the most effective tactic to reach the younger demographic.

Connections 75

Connections Brands 2008 Social Media 75