PeopleMetrics
MAY 4, 2017
Over 150 customer experience professionals completed a PeopleMetrics online assessment about the presence, or absence, of customer-centric practices in their organizations. However, one exception to this stagnation in activities exists: the practice of customer journey mapping. mark or memory.
ijgolding
DECEMBER 30, 2014
Customer Experience training is pretty commonplace now – even to the point where the profession has its very own professional qualification – CCXP (Certified Customer Experience Professional – who would have thought twelve months ago that Customer Experience would be a professional competency?!
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Experience Investigators by 360Connext
MARCH 24, 2015
There were sessions on co-creating with customers, social media, and customer journey mapping. Mike Zarin (@zarin) March 24, 2015. Gina Bhalwalkar , User Experience & Accessibility at Scottrade, led a workshop on Future State Customer Journey Mapping. A future state journey map is a helpful tool.
Experience Matters
DECEMBER 15, 2015
In my post last year I named 2015 “ The Year of Employee.” In the upcoming year, CX will continue to grow in importance for companies and an even larger number of organizations will begin their CX journeys. See the 2015 Temkin Effort Ratings. Customer Journey Designing. Effort Metric Expanding.
Customer Bliss
MARCH 30, 2017
If you’re trying to solve for those issues, which many companies of the modern ecosystem are seemingly trying to do, then a customer experience lab might be a good bet. Inside the Wendy’s customer experience lab. Wendy’s opened their own customer experience lab, called 90 Degree Labs , in May 2015 in Columbus, OH.
ijgolding
OCTOBER 3, 2016
What is fascinating about the questions I am asked, is that more often than not, most organisations have started their journey to becoming Customer Centric. Starting an organisations Customer Experience transformation is hard – something I have written about in the past.
Kerry Bodine
FEBRUARY 6, 2017
Here are three lessons that marketers and customer experience professionals (and the advertising agencies they turn to for advice) still need to learn: Stress test your friggin website! A couple of years ago I wrote, “ 2015 was the year of the Super Bowl hashtag.
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