Forrester's Customer Insights
DECEMBER 20, 2019
As 2019 winds down, I’m getting more questions about what’s going to be new and next in loyalty in the coming year. Most marketers understand that earning loyalty is bigger than rewards programs and incentives, that it’s important to treat different customers differently.
Oracle
APRIL 23, 2019
In this 10th video on the Smarter Demos series, we take a look at some of the latest in omnichannel retail technology. That way, you can make an informed decision by looking back at your loyalty rewards program and say, “Are these people redeeming these points? What has driven customers back into our stores?
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delighted
NOVEMBER 20, 2020
Omnichannel retail makes products and services more accessible. In light of this, many traditional brick and mortar brands have taken an omnichannel approach to retail. apparel) compared to 2019. Brick and mortar, or digital? For 2021 and beyond, the answer is both. Is this the end for retail?
delighted
NOVEMBER 5, 2019
Omnichannel retail makes products and services more accessible. In light of this, many traditional brick and mortar brands have taken an omnichannel approach to retail. The current state of retail 2019: customer experience reimagined. Technology: tablets, computers, gadgets. Brick and mortar, or digital?
Currency Alliance
FEBRUARY 26, 2019
In December 2018, we published what we consider will be the Top 10 Trends in loyalty marketing during 2019. We believe these trends will occupy most brands’ efforts during 2019. An example of effective alignment of strategy with tactics include Australia’s Coles Supermarket chain and its flybuys reward program.
Strativity
APRIL 27, 2023
The single most impactful miscalculation was to assume that the 2023 post-COVID economy would enable them to resume “business as usual” or at least to get close to pre-2019 operations. The go-go days Prior to 2019, consumers were experiencing a massive boom in restaurant choice. But the market was peaking. Here’s why it’s ending.”
Strativity
APRIL 27, 2023
The single most impactful miscalculation was to assume that the 2023 post-COVID economy would enable them to resume “business as usual” or at least to get close to pre-2019 operations. The go-go days Prior to 2019, consumers were experiencing a massive boom in restaurant choice. But the market was peaking. Here’s why it’s ending.”
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